NORTHWEST COAST DIGITAL JOURNAL
Guides and strategies for selling and advertising on Amazon.
TUTORIALS
Diagnose Amazon PPC performance through listing quality, conversion rates, inventory, pricing and seasonality before changing bids or budgets.
Read article : Amazon PPC Performance: What Matters Beyond Bids and Budget
STRATEGY
Research Amazon product demand, competition and customer reviews to define your unique selling proposition before investing in inventory and ads.
Read article : Amazon Product Research: Demand, Competition and Your USP
STRATEGY
Learn when Amazon may remove a product review, how to report a policy violation, and how eligible brands can address customer issues without review incentives.
Read article : Can You Remove 1-Star Amazon Reviews? Rules and Next Steps
TUTORIALS
Learn what Amazon automatic PPC campaigns control, where they can waste spend, and how bids, negative targeting and manual campaigns work together.
Read article : Amazon Automatic PPC Campaigns: Pros, Cons and Controls
STRATEGY · TUTORIALS
Use Helium 10 to find relevant Amazon keywords ranking near page one, check listing coverage, and plan controlled PPC tests without ranking promises.
Read article : Find Amazon Keyword Opportunities with a 5-Minute PPC Check
STRATEGY
Amazon Posts ended in July 2025. Find Amazon’s current alternatives and read the clearly marked historical guide at its original URL.
Read article : Amazon Posts Was Discontinued: What Sellers Can Use Instead
TUTORIALS
Learn how to grant PPC access in Amazon Seller Central, distinguish team users from authorized partners, and review permissions without sharing passwords.
Read article : Amazon Seller Central User Permissions for PPC Management
