Startups – PPC Only
$300 / month
- Up to 5 SKUs
- Up to $1,500 monthly ad spend
- Daily bid automations
- Maximize revenue
- Lower ACOS, increase profit and rankings

USA BASED AMAZON PPC MANAGEMENT
One Strategist. Every Decision.
I'm Mike Plunkett. I've personally sold 100,000+ units on Amazon, and I personally build and manage your advertising. You work directly with me, so the person learning your business is the person making the decisions behind your campaigns.
Free Amazon Listing + Ads Audit · Plus $50 toward your first advertising or content project.
ABOUT
Founder and Owner, Northwest Coast Digital

Mike holds a Masters of Business degree from CSULB and is a former director of software development turned Amazon FBA seller. Since discovering Amazon FBA in 2017, he has built multiple niche brands and sold over 100,000 units as a seller. He started Northwest Coast Digital to bring that hands-on experience to other brands.
NORTHWEST COAST DIGITAL
You should not have to explain your business to one person and hope the message reaches the person managing your ads.
At Northwest Coast Digital, I build the campaigns, review the search terms and make the decisions behind your advertising budget. When we discuss your priorities, that conversation informs the work inside the account.
Seller experience. Direct responsibility. A clear reason behind the next change.
PRICING
PPC management plans from our current website.
Pricing and limits pending owner confirmation.
$300 / month
$475 / month
$875 / month
Mike, helped us grow our brand from an idea into an eventual exit. Words can't describe how much of an asset Mike was to our team and if you're looking for someone to help you grow your Amazon FBA brand then there's nobody better than Mike. Thank you Mike!
NORTHWEST COAST DIGITAL
Search Term Isolation separates discovery from more focused targeting. Bid automation handles repetitive adjustments. I decide how both fit your account, your products and your goals.
Auto and Broad campaigns help us learn how shoppers search for your products.
I evaluate relevance and conversion data to decide which searches deserve more focused Exact targeting. Not every click or isolated order earns more budget.
I review bids, placements, negatives and budgets against the account's goals and available performance data.
Bid automation handles repetitive adjustments within the strategy, leaving more attention for decisions that need account context.
Additional spend is a decision to test and monitor, not an automatic reward for generating sales.
A lower ACOS is not the whole strategy. A clear reason for the next decision is.
OUR SERVICES
We handle the data, testing, and optimization so you can focus on what you do best — building your brand. Strategies shaped by hands-on experience as Amazon sellers.
Find new opportunities with research into search terms, products, and competitors.
Daily bid optimization that responds to converting and underperforming keywords.
Find what converts. Focus on exact keywords and discover new terms with broad and auto campaigns.
Support sales velocity and organic rankings with a focused advertising strategy.
FEATURED PROJECTS

Fix out of control ad spend and resolve a loss of momentum on overall rankings and sales on Amazon FBA.
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Brand A+ Content Template
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PPC management for an Apple accessories brand.
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Amazon listing detail images.
View original project imageNORTHWEST COAST DIGITAL
Client results, repeat business, referrals and independent reviews have helped build Northwest Coast Digital's reputation.
You do not have to choose based on another agency promise. Read what clients have said and know who will be doing the work.
It's rare to find such reliability and excellence in this field.
helped us grow our brand from an idea into an eventual exit.
FAQ
We help brands that spend anywhere between $500 and $100,000 per month
Yes, we will analyze your existing campaign and use this information to create your new campaigns
I am very experienced in all things Amazon and have worked with every type of company looking to get started on Amazon. From Solopreneurs, Shark Tank Startups, Nationwide brands found in Target/Walmart/Walgreens/Urban Outfitters to 9 figure beauty and accessory empires.
Yes, we can boost conversion rate with an optimized listing and A+ content. Please reach out for a quote.
USA (Southern California) and we are on Pacific Standard Time (PST).
USA, Canada, UK, UAE and just about any other marketplace.
FREE LISTING + ADS AUDIT
Start with a review of the listing and advertising, rather than another round of changes without a clear reason.
Get a Free Amazon Listing + Ads AuditPlus $50 toward your first advertising or content project.
Offer terms are awaiting owner approval. This preview does not establish final eligibility, expiration or combination rules.